International Journal of Management and Social Sciences (IJMSS)

Jha, B. K., Professor, Birla Institute of Technology, Mesra, NOIDA Campus, Uttar Pradesh, India., India

• Vol 1, No 1 (2011): IJMSS - July 1(1) 2011 - Research Papers
  GENERATING FORTUNE THROUGH INDIAN B2B BUYER BEHAVIOUR
  Abstract

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