A STUDY ON CUSTOMER’S PERCEPTION TOWARDS ONLINE BANKING TRANSACTIONS

P. Alay, J.S. Harshitha, H.R Yashodha

Abstract


Online banking, which is also termed as internet banking, is an electronic payment system which allows bank customers or banking institution to carry on a wide range of financial transactions through the bank’s website. In the current scenario, usage of Internet has revolutionized the entire banking system. People can bank anytime, anywhere without having the need to visit the bank branch. This helps customers in saving time by completing work at the click of the button. Although, Internet banking is very convenient and fast, it is mired with several security issues.

 

Banking institutions have taken several measures to ensure safety measures for their customers while performing various transactions online. The present paper focus on the awareness, satisfaction level & to analyse the problems faced by customers towards security in online banking transactions.

Keywords


Online Banking Transactions, Security, customer perception, Awareness & Satisfaction level.

References


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