CONSUMER PERCEPTION AND SATISFACTION TOWARDS ONLINE SHOPPING IN KARUR DISTRICT
Bashir A. (2013). “Consumer behavior towards online shopping of electronics in Pakistan”, Seinajoki University of Applied Sciences. Thesis.
Chandra AK, and Sinha DK. (2013). “Factors Affecting the Online Shopping Behaviour: A Study With Reference to Bhilai Durg”, International Journal of Advanced Research in Management and Social Sciences, Vol.2(5), pp.160-177.
Lakshmi S. (2016). “Consumer buying behaviour towards online shopping. International Journal of Research- Granthaalayah, Vol.4(8), pp.60-65.
Santhi AB. (2017). “A study on the consumer satisfaction towards online shopping in Tirupati town”, IOSR Journal of Business and Management, Vol.19(6.1), pp.12-16.
• Additional Bibliography
Bagozzi RP. (1974). “Marketing as an organized behavior system of exchange”, Journal of Marketing, Vol. 38(4).
Jayewardene C, Wright LT, and Masterson, R. (2003). “An investigation of online purchasing”, Journal of Qualitative Market, Vol.8.
Sharma A. (2013). “A Study on E-Commerce and Online Shopping: Issues and influences”, Ijcet, Vol.4(1), pp.364-376.
Wang D, and Yang L. (2010). “Customer Buying Behavior – Online shopping towards electronic product”, Umea School of Business, pp.11-17.
- There are currently no refbacks.
Send mail to email@example.com with questions or comments about this web site.
International Journal of Management and Social Sciences, All rights reserved.