M. Yashasvini, D. Anupama Sundar


The research identifies the relationship between green packaging as the main variable of the study and some independent variables like cost saving, environmental friendly, government policies, enhance purchases and competitive advantage. The objective of this study is to determine the variables that play an important role in food processing industries to adopt green packaging. The purpose of this research is to find out the importance of green packaging and variables which are influencing eco-friendly packaging in food processing industries. The primary research data will be collected through a structured questionnaire and SPSS software will be used for analysis purposes. Therefore, the study tries to find out the most important factors that have an impact and influence on eco-friendly packaging.


Eco-friendly packaging, Food industry, Cost saving, Environmental friendly, Government policies, Purchase enhancement.


Biji KB, Ravishankar CN, Mohan CO, and Srinavasa Gopal TK. (2015). “Smart packaging systems for food applications: a review”, JFST, Vol.52(10), pp.6125-6135, accessed:

Zekiri J, and Hasani VV. (2015). “The role and impact of the packaging effect on consumer buying behavior”, South East European University, Macedonia, ecoforum, Vol.4(1), pp.232-240, accessed:


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